Posted on
October 11, 2016
5 Industry-Insights: Tips to Make Your Business More Data-Driven
Founder and CEO of marketing consulting firm, Centrally Human LLC, gives us her 5 tips that will help you make your business more data-driven. Not all data is created equal Your data depends on your business and goals. It’s important to have a professional run a data asset audit, so you know what you have and need. Your customer data is your most valuable asset. When purchasing third-party data like emails, it’s important to know where it came from (the “truth” file). Online...
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