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Kim, founder and CEO of Centrally Human, is a marketing technology and human-based executive leader. With more than 12 years of experience in human-based marketing, she brings proven expertise to help marketers connect with customers in authentic, meaningful, relevant and profitable ways.
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Who is Centrally Human?

Strategic Digital Marketing Consultancy that helps marketers use data and technology for competitive advantage and refocus human connection as a central value.

Translating Data and Analytics into Strategic Insights

Demystifying the Technology

Bridging Organizational Silos

Training Teams on New Best Practices

Advising Creation of Long-Term, Future Plans

3 Powerful Principles

Data Comprehension and Translation + -

Data are proxies to understanding human beings. Marketers are trying to reach people, so it’s critical to know how to listen and understand what people are saying.

Continuity at Every Plan Level + -

Today’s marketing plans are complex and matrixed, spanning multiple teams and requiring diverse specialties and disciplines.

Empower Your Greatest Asset + -

You’ve got a killer team full of diverse experts. We make sure everyone’s compass is pointing in the same direction.

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Services Customized to Fit Your Needs

STRATEGIZE

Integrated blueprint that maps business goals to action plan.

AUDIT

Know what you have and what you need.

SELECT

Secure your ideal partners and assets.

EXECUTE

Ensure the best laid plans are managed successfully.

EMPOWER

Harness the power of your human capital and talent.

Our Work

Hands-On Experience

12+ years in digital marketing, more than $1 billion media budgets managed, 50+ clients served, all work lead by Kim

Neutrality

Fee-based, independent, no affiliation with agencies or partners, and no motive to sell media, marketing channels or software

Advocacy

The industry is unnecessarily confusing and cluttered; we demystify, empower and advocate for our brands

Connections

Provide real-life and authentic connections and contacts to make sure our clients get a full picture of whatever partner or technology they are considering

Take Back Control

Marketing is more complex than ever. The old models, partnerships and expectations don’t work. Your business success is too important to miss key connections and run media without an actionable and measurable integrated strategy.

Ownership – Brands bringing data back in house 0
Fragmentation – Unintegrated ad spend on mobile 0
Disconnect – Strategic plans without digital data 0
Transparency – Undisclosed rebates benefiting agencies 0
Fraud – Programmatic video fraud compared to direct buys 0
Waste – Digital ad budgets spent on agency and tech fees 0
Control – Annual investment growth in technology stacks 0
Organization – Team structures disrupted by digital 0

Testimonials

Our mission is to make our clients happy and successful. There is nothing more meaningful than a written recommendation to showcase our dedication.

"Takes the time to understand needs and give creative, workable solutions for even the most difficult challenges."

"Eloquent speaker who constantly amazes with 'on-the-fly' ability to distill very complex technical matters into easy-to-digest nuggets that keep everyone on the same page and the meeting/conversation moving forward."

"Deep technical knowledge was a major asset to our team."

"Wealth of knowledge gives the edge over anyone else in the industry."

"Unwavering big-picture thinking that doesn't forget about the details."

"Deep understanding of the market and what it takes to build an effective one to one marketing solution."

Vision + -

Real human connections exist at the intersection of Data, Marketing and Technology.

Mission + -

Help marketers connect with real people by connecting digital silos and translating all your data into meaningful insights and actionable, bespoke solutions. The result is improved ROI, increased transparency, reduced waste and empowered talent and partnerships.

Motto + -

Putting humanity back into digital marketing.

Values + -

Transparency, Neutrality, Simplification, and Putting People First.

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About Kim

Kim, founder and CEO of Centrally Human, is a marketing technology and human-based executive leader. With more than 12 years of experience in human-based marketing, she brings proven expertise to help marketers connect with customers in authentic, meaningful, relevant and profitable ways.

For more than a decade, she has been at the forefront of digital marketing: building teams and designing programs around a people-first approach that drives business results.

12+ years hands-on experience

5 core digital channels mastered

$1 billion in media managed

50+ clients across all major verticals

20 cross-functional employees managed

800+ marketing strategies created

8 sales strategies designed and executed

2 business divisions reimagined

Whitepaper: Unlocking Retail
in 2016

Download our free, strategic guide for using online and offline data in
Digital Marketing to maximize ROAS this holiday season.

Our Awesome Blog

Let’s Get Connected.

When to Call Us

Talk to Us When You Are:

Beginning your Annual Marketing Plans

Going through Big Change, Product Launch or Tent-Pole Campaign

Rebooting your Agency or Tech Partner Relationship

Empowering your Talent to Succeed in a Digital-First World

Optimizing In-Market Strategy or Campaigns to Boost Effectiveness and ROI

Looking to Increase Results & Transparency while Reducing Waste & Fraud

Taking More Ownership and Control of your Marketing Assets